Anua

Anua is a Korean skincare brand known for its gentle formulations, focusing on simplicity and natural ingredients to cater to sensitive and acne-prone skin. The brand aims to provide soothing, effective skincare solutions without causing irritation.

Popular products include the Heartleaf 77% Soothing Toner, which calms and hydrates with 77% Houttuynia Cordata extract, and the Heartleaf 70% Cleansing Oil, which effectively removes makeup while preserving moisture. These products have gained viral popularity on TikTok, with users sharing positive reviews and impressive results.